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Th Impact of Online Inflence Strategies on Consumer Response and Privacy Expectations
Online Influence Strategies Consumer Response Privacy Expectations
2014/10/28
Identifying effective strategies for encouraging individuals to disclose their personal information on the Internet is important for marketers. In today's informationbased economy, access to consumer ...
Privacy and Consumer Agency in the Information Age: Between Prying Profilers and Preening Webcams
Privacy and Consumer Agency the Information Age Prying Profilers Preening Webcams
2010/1/15
Privacy and Consumer Agency in the Information Age: Between Prying Profilers and Preening Webcams.
E-personalization and online privacy features: the case with travel websites
E-Personalization Privacy manipulation E-commerce
2009/12/1
E-personalization is the process of tailoring preferences to individual traveler's
characteristics or performance on travel websites. E-personalization is used to enhance
customer service or e-com...
Privacy and Consumer Agency in the Information Age: Between Prying Profilers and Preening Webcams
Prying Profilers Preening Webcams electronic marketspace
2011/6/9
This article is about the ability of the consumer to control his or herdestiny in the new electronic marketspace. Two seemingly oppositephenomena – the need for privacy and the desire for exhibitionis...